Website Privacy Policy

Last Updated: October 13, 2026

Who We Are

The Key Advisor is the personal brand of Andre Gomez. The Key Advisor is not a separately licensed mortgage company or brokerage.

Information You Provide

When you contact us or use website features, you may voluntarily provide:

• First name and last name
• Email address and phone number
• Your message and financing goal
• Calculator scenario details you choose to send
• Appointment-related information
• Campaign or source attribution associated with your inquiry

The full mortgage application is hosted externally (see “Secure Mortgage Application” below).

Information Collected Automatically

When you visit the website, we and our providers may automatically collect:

• IP address
• Browser and device information
• Pages visited and referring URL
• Approximate location derived from IP address
• Date and time of your visit
• Interaction and conversion events
• Cookie and device identifiers
• UTM and campaign attribution

Google Analytics and Meta Pixel

This website uses Google Analytics 4 and the Meta Pixel. These tools may use cookies, pixels or similar technologies for website analytics, usage measurement, campaign attribution and advertising effectiveness.

We do not sell personal information for money. We may disclose certain device, usage, cookie and online-identification information to analytics and advertising providers such as Google and Meta to measure website performance, understand campaign attribution and improve advertising effectiveness. Depending on applicable law, certain disclosures may be considered sharing for targeted advertising purposes.

LoanOfficer.ai Chat Assistant and Scheduling

This website uses the LoanOfficer.ai AI chat assistant and LoanOfficer.ai appointment scheduling. Information you submit through these tools may be processed by LoanOfficer.ai under its own privacy practices.

Secure Mortgage Application

“Apply Now” directs you to an external secure mortgage application platform: https://2748498.my1003app.com/register. Information you enter there is processed through that mortgage-application platform and applicable mortgage-company systems, subject to their privacy notices. Mortgage application information is not collected by The Key Advisor website itself.

How Information May Be Used

• Respond to inquiries and provide requested information
• Schedule consultations
• Review scenarios you submit
• Communicate about mortgage and real estate financing services
• Route and process mortgage inquiries
• Operate and improve the website
• Analytics and campaign measurement
• Security and fraud prevention
• Legal and regulatory compliance
• Recordkeeping

Service Providers

Information may be processed by service providers we use for categories such as:

• Hosting and infrastructure
• Analytics
• Advertising measurement
• Scheduling
• Communications and chat
• Mortgage-application systems
• Customer relationship management systems

Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this policy, including responding to inquiries, maintaining business and compliance records, resolving disputes and satisfying legal or regulatory obligations.

Security

We use reasonable administrative, technical and organizational measures designed to protect information. No method of transmission or storage can be guaranteed to be completely secure.

Children

This website is intended for adults and is not directed to children under 18.

External Links and Services

This website links to external services, including LoanOfficer.ai and the mortgage-application platform. These services maintain their own privacy practices, and we encourage you to review them.

Privacy Requests

Depending on where you live, applicable law may provide certain rights concerning your personal information. Requests or privacy questions may be submitted using the contact information below.

Email: [email protected]

Mortgage Privacy Notices

This Website Privacy Policy describes information practices related to The Key Advisor website. Mortgage applicants and customers may receive additional privacy notices from New World Mortgage Solutions or other applicable financial institutions as required by applicable federal or state financial privacy laws.

Updates to This Policy

We may update this policy from time to time. The current version will always be posted on this website with its “Last Updated” date.